The DKE conference has always been the highlight of the year for the German electrotechnical standardization community. In 2017 it was important to reinvent this successful event and make it fit for the future. The DKE Innovation Campus was born.

A new name, a new logo. 3c took the DKE colour world and made it dynamic in polygonal variety – illustrating the event concept. The motto of the event: Technical in style, ambiguous in expression.

The key visual of the DKE Innovation Campus: an extension of the logo into (potential) infinity. With high recognition value in all print and online applications. And as a design element running through all event locations.

Design & Architecture